DIGITAL PR & VISUAL STORYTELLING
IN THE AGE OF AI
Stop creating content nobody sees. Start building campaigns that algorithms and audiences love.
THE PROBLEM
You’re posting consistently, crafting press releases, pushing content across channels — but the results don’t match the effort. Algorithms have changed the rules. Audiences scroll past anything that doesn’t stop them in the first second. And while AI tools are everywhere, most PR professionals are still guessing how to use them.
THE TRANSFORMATION
In one intensive day, you’ll go from experimenting with AI to commanding it. You’ll work hands-on with over 15 GenAI tools — from ChatGPT and DALL·E to HeyGen, Canva AI and Google Veo — and learn the prompt engineering techniques that turn generic outputs into sharp, on-brand content.
You’ll build a complete multi-channel content calendar, learn to craft content that’s discoverable by both search engines and AI platforms like ChatGPT and Claude, and study real campaigns from brands like Shopee, Grab and Tealive to see what actually works. By the end, you’ll have built and presented a full AI-driven PR campaign — not a hypothetical, but real work you can use immediately.
THIS IS FOR YOU IF
- You manage social media, PR or brand content and want faster, better results
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You've tried AI tools but aren't getting the quality you need
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You want to create content that performs across Facebook, Instagram, TikTok, LinkedIn and YouTube
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You're ready to stop guessing and start using frameworks that work
YOU'LL WALK AWAY WITH
- Mastery of 15+ GenAI tools for ideation, visuals, video and copy
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Prompt engineering skills that make AI work for your brand, not against it
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A content calendar framework you can execute immediately
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A completed AI-driven campaign — built, presented and peer-reviewed
Summary
- 1 - 2 Days
- In-house Training
- Download Brochure
Questions? Contact us at
- +603 2201 9377 /9477 /9577 /9877
- +60 12 652 3868 / +60 12 254 1755
- enquiry@intelectasia.com