PR For Startup:
The Unlimited Playbook
PR for Startups- The Ultimate Playbook authored by the award-winning PR practitioner, Manminder Kaur Dhillon is a simplified PR hack book for startups to kickstart their public relations campaign. Startups can now develop a powerful PR plan, learn how to write press releases and media invitations, pitching tips, press conference strategies, media interview tactics and more in this playbook. Plus, the book also includes media relations insights from top journalists and media practitioners. It is a step-by-step guide for anyone who wants to get their story out! This book is also suitable for PR students and PR practitioners.
About The Author
Manminder Kaur is an award-winning PR practitioner. She is the founder and CEO of Intelectasia. Manminder is Malaysia’s top PR trainer, having trained hundreds of public relations professionals locally and internationally. Her forte is in crisis communications, media relations and on-camera media coaching. She has conducted media training and media coaching for corporate figures from various organizations such as Novartis, UDA Holdings, Khazanah Research Institute, Shell, TM, MaGIC, PDRM, Perbadanan Aset Air Berhad [PAAB] and more. Not a stranger in the local PR scene, Manminder also provides public relations consultancy to billion ringgit conglomerates, GLCs and the private sector. It is no surprise why her insights are often regarded as the best as Manminder combines her background as a journalist (Manminder was with Astro Awani) and PR expertise to give hands-on and strategic media tips to the participants. Manminder holds a Masters in Corporate Communications and recently won the Marketing Excellence Award in Public Relations (Gold Award).